Coffee
The global coffee industry generates approximately $460 billion annually, employing over 125 million people across cultivation, processing, distribution, and retail sectors. The emergence of specialty coffee culture has created entirely new economic categories: the barista as artisan, the roaster as auteur, the coffee shop as third place between home and work. Starbucks alone operates 35,000 locations across 80 countries, while independent cafés number in the millions. Coffee futures trading on commodity exchanges influences the economic stability of entire nations. Ethiopia derives 60% of its foreign exchange from coffee exports. The beverage has, quite literally, built economies.
Area 51
Area 51's economic contribution operates through more oblique channels. The classified budget for the installation remains unknown, though estimates suggest the broader black budget for defence research exceeds $80 billion annually. Tourism to the surrounding area—particularly the town of Rachel, Nevada (population: 54)—generates modest revenue through alien-themed motels and extraterrestrial-branded merchandise. The cultural industry inspired by Area 51, however, proves more substantial: films, television series, video games, and literature featuring the facility have generated billions in entertainment revenue. The 2019 'Storm Area 51' Facebook event attracted 2 million RSVPs, demonstrating remarkable engagement metrics for a restricted military installation.